The store before the spend
An audit of the funnel from ad click to thank-you page. Fixing a 1.1% conversion rate beats buying more traffic into it.
E-commerce marketing
Accordion. 6 disciplines
Just as an accordion requires both hands to craft its melody, our e-commerce marketing orchestrates business strategies, playing the right notes of conversion.
Strategy developmentWebsite audit & optimisationE-commerce SEOListing optimisationConversion rate optimisationPaid ads campaigns
How we play it
Marketplace and own-site together
Amazon and Flipkart listings worked alongside the brand's own store, because the customer does not think of them as separate.
Feeds that behave
Catalogue feeds, dynamic ads and stock-aware campaigns so budget stops when inventory does.
Built the whole store, when asked
End-to-end Shopify builds and responsive storefronts, delivered by the web development department.
Why this sits inside one agency
Almost nothing in e-commerce marketing survives being split across three vendors. The plan, the creative and the buying have to argue with each other in the same room, on the same day, or the work drifts into whichever direction is easiest to execute.
That is the whole reason Cocomo is structured as departments rather than as a network: 20++ specialists who sit together, an in-house studio, and a service desk that treats a reply as part of the work.
Comes with every engagement
- A named strategist who stays on the account
- Monthly reporting that says what to do next, not just what happened
- Regional language versions produced in-house
- Two revision rounds on everything we make
- Direct escalation to Meta and Google under partner support